NT Croc Selfie

Interactive multi panel digital screen that welcomes and allows the Darwin airport visitors to take selfie with 3D crocodile. Client: Tourism NT Credits: Art director/3D & UI designer Yuji Sekiya Developer Martin Holly Producer Peter Scobie

2016
We created one of the biggest crocs ever seen that follows your movements as you approach, or walk past, using Kinect motion tracking. As you stand in front of the screens you’re instructed to ‘Jump’ – triggering the crocodile to leap out of the water and the Kinect camera to snap your picture and composite it with the photo of the croc.
Your ‘Croc Selfie’ then appears on the big screen with your unique URL. You can also take a photo with your camera phone, or access your Croc Selfie by entering your email address and selecting an NT region that you’re planning to visit. You are then emailed a personalised travel itinerary along with a ‘Be Crocwise’ message.
Following the crocodile encounter, users can explore the different NT regions by stepping into different sections of the floor map. Motion tracking senses your location on the map then plays a 60sec video featuring highlights and top experiences of that region. Once the video has finished the user can choose to navigate to another region and watch another video or request a 7-day regional itinerary that’s emailed directly to the user.
Within the install we built a giant billabong in Unity-3D complete with rock-carvings, Australian fauna and birdlife and used directional ceiling speakers to throw sounds of waterfalls and didgeridoos towards users as they approach.
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